Project Description
Clark County, Nevada
I worked within the Clark County established brand to design a suite of communication materials across editorial, event, and informational formats. The focus was on applying and extending the existing brand system in a way that remained consistent, accessible, and adaptable across different use cases and audiences.
My role centred on translating high-level brand guidelines into practical, repeatable design structures, including layout systems, typographic hierarchy, and content rules that could flex across formats without diluting the brand.
Canopy Factsheet
Developed a structured factsheet layout designed for clarity and repeatability. The system prioritised information hierarchy and scannability, allowing complex content to be communicated clearly while remaining visually aligned with other organisational materials.
Resilience Fair
Created event materials that adapted the core brand system to a more dynamic, public-facing context. Emphasis was placed on hierarchy and legibility across formats, ensuring information remained clear in busy, real-world environments.
Tree Planting Program
Designed editorial and promotional materials using a consistent layout and typographic system to support clear messaging across community engagement touchpoints. The structure was built to handle varying imagery and copy lengths while staying aligned with the organisation’s established brand.

